Pay It Forward Week

Every year, for one week, Pineapple Willy’s turns a full week of business into a community fundraiser. From September 14–20, 100% of profits from lunch and dinner service go directly to local charities serving Bay County.

This annual event honors our founder, William “Pine” Buskell, and continues the legacy of giving that he built the Pineapple Willy’s Foundation around. Seven days. Multiple charities. One community.

2026 Beneficiaries

Beach Care Services, United Way of Northwest Florida, Early Learning Coalition of Northwest Florida, GulfCoast Children’s Advocacy Center, Bay Education Foundation, Girls Inc., B.A.S.I.C. of NW Florida, Panama City Beach Paws & Claws, and The Arc of the Bay.

No tickets or reservations required – just dine with us September 14-20 and know that every meal is making a difference.

When: September 14–20, lunch and dinner daily
Where: Pineapple Willy’s, 9875 South Thomas Drive, Panama City Beach, FL 32408